KOLEVA, S. . EFFECTIVENESS OF STRATEGY IMPLEMENTATION APPROACHES IN GERMAN MULTINATIONAL COMPANIES IN THE SOFTWARE INDUSTRY: A CASE STUDY OF SAP SE. Digital Repository of Theses - SSBM Geneva, [S. l.], 2022. Disponível em: https://repository.e-ssbm.com/index.php/rps/article/view/75. Acesso em: 9 oct. 2025.