BAYOUN, D. The Role of Digital Marketing as a Tool for Creating and Sustaining Competitive Advantage in the Pharmaceutical Market in Lebanon. Digital Repository of Theses - SSBM Geneva, [S. l.], 2024. Disponível em: https://repository.e-ssbm.com/index.php/rps/article/view/636. Acesso em: 27 aug. 2025.