AGRAWAL, V. Identifying Customer Segmentation Models for FinTech & Finding the Consumer Behavioral Difference through a Study of Payment Instruments & E-commerce in Indian Market. Digital Repository of Theses - SSBM Geneva, [S. l.], 2024. Disponível em: https://repository.e-ssbm.com/index.php/rps/article/view/374. Acesso em: 9 oct. 2025.